I want to make a special invitation for you to listen to my At Work With God podcast where I interview Katherine Ruonala who reminds us who we are in Christ. Click here to listen and be encouraged to follow to Holy Spirit in our work days.
P.S. Do you subscribe to Ministry Today? Will you please consider doing it?
With the link below you will receive my special publisher's offer. Our baseline subscription is $24.97. My offer to you is a one-year subscription (6 issues) for $10.00.
I'd like to know what you think of Ministry Today and would love to hear from you.
Please click here today for the Dr. Greene special.
"Now we exhort you, brothers, warn those who are unruly, comfort the faint-hearted, support the weak, and be patient toward everyone. See that no one renders evil for evil to anyone. But always seek to do good to one another and to all" (1 Thess. 5:14-15).
Platform Tip No. 98
Take the time to write out exactly what the need is that you are trying to support with content help. Move away from general statements and be as specific as possible.
The more clarity you provide about the need you are addressing, the larger your audience will become. Big platforms are not created by generalists.
Study this example progression—each statement becomes more specific.
I want to help people.
I want to help parents.
I want to help parents with children under 10.
I want to provide content to parents of children under 10 to address common day-to-day issues.
I want to provide biblical content to parents of children under 10 to help them raise their children in a Spirit-led home.
We could become even more specific but the last "I want" will help the author create content for many years.
Work hard to identify a very specific audience and need set. Determine the points of pain for a parent. Help them make the pain go away.
Write with specificity.
Remember, you may help people in a very broad sense, all day long.
But develop content for a specific need and deliver that content on your platform.
"My message is for parents with children under 10. I want to provide content that will inform and encourage parents to prepare a path for their children to intentionally follow Jesus."
Do you want to learn more about developing your personal platform?
Send for my free series of lessons titled, "The Fundamentals of Creating, Curating and Developing Content for Multiple Platforms." Send your request to: email@example.com.
We will not share your email address with anyone.
Dr. Steve Greene is the publisher and executive vice president of the media group at Charisma Media and executive producer of the Charisma Podcast Network. His book, Love Leads: The Spiritual Connection Between Your Relationships and Productivity, is now available.
Leaders, Dr. Greene wants to help you understand the spiritual connection between relationships and productivity. Read his new blog, Love Leads.
Get Spirit-filled content delivered right to your inbox! Click here to subscribe to our newsletter.
Dr. Steve Greene is now sharing stories, teachings, and conversations with guests who lead with love on Love Leads, a new podcast. Listen now.
Help Charisma stay strong for years to come as we report on life in the Spirit. Become an integral part of Charisma’s work by joining Charisma Media Partners. Click here to keep us strong!
Dr. Mark Rutland's
National Institute of Christian Leadership (NICL)
The NICL is one of the top leadership training programs in the U.S. Enroll in the FREE Mini-Course to experience Dr. Rutland's training for yourself and then enroll for the full training that will change your life and ministry.
FREE NICL MINI-COURSE - Enroll for 3-hours of training from Dr. Rutland's full leadership course. Experience the NICL and decide if this training is right for you and your team.
NICL Training offered in FL, TX and GA - Learn everything you wish someone had taught you about business and ministry before you finished seminary. Gain the knowledge that will help propel your life and ministry to the next level as you implement practical lessons from Dr. Rutland's training. Training Dates and Details.
The NICL Online is a brand new option for those church and ministry leaders who cannot attend the in-person training. Now, you can receive all 60-hours of Dr. Rutland's training from the comfort of your home or ministry for a full year. Learn more about NICL Online.